Public Cloud

Support Documentation

  • Overview
  • Azure Services Catalog
  • Azure Marketplace
  • Sales Process

Key Whitepapers

  • Azure Security and Compliance Blueprint
  • Azure for Enterprises
  • Cloud Migration and Modernization with Microsoft Azure
  • Azure Strategy and Implementation Guide

Customer Objection Handling

  • Cost concerns: Highlight TCO studies, Azure cost management tools
  • Security worries: Emphasize Azure’s security features, compliance certifications
  • Migration challenges: Discuss Azure migration tools and services
  • Vendor lock-in fears: Highlight Azure’s support for hybrid and multi-cloud strategies

Competitive Analysis

Azure vs  AWS

  • Key differentiators
  • Pricing comparison
  • Service mapping

Azure vs  Google Cloud

  • Unique selling points
  • Integration with Microsoft ecosystem
  • AI and ML capabilities comparison

Case Studies

  • Retail: ASOS optimizes online shopping experience with Azure
  • Finance: HSBC accelerates digital transformation with Azure
  • Healthcare: Novartis accelerates drug development with Azure AI

Pricing and Licensing

  • Azure pricing calculator
  • Enterprise Agreement (EA) benefits
  • Azure Hybrid Benefit
  • Reserved Instances and Savings Plans

Resources and Tools

  • Azure Documentation
  • Azure Architecture Center
  • Microsoft Learn for Azure
  • Azure Pricing Calculator
  • Azure TCO Calculator

Azure Services Catalog

  • Compute
    • Virtual Machines
    • Azure Kubernetes Service (AKS)
    • Azure Functions
    • Azure App Service
  • Networking
    • Virtual Network
    • Azure CDN
    • Load Balancer
    • VPN Gateway
  • Storage
    • Blob Storage
    • File Storage
    • Queue Storage
    • Table Storage
  • Databases
    • Azure SQL Database
    • Azure Cosmos DB
    • Azure Database for MySQL
    • Azure Database for PostgreSQL
  • AI + Machine Learning
    • Azure Machine Learning
    • Cognitive Services
    • Azure Bot Service
  • Analytics
    • Azure Synapse Analytics
    • HDInsight
    • Azure Databricks
    • Power BI
  • Internet of Things
    • IoT Hub
    • IoT Central
    • Azure Sphere
  • Security
    • Azure Active Directory
    • Key Vault
    • Azure Information Protection
  • Developer Tools
    • Azure DevOps
    • Visual Studio
    • GitHub
  • Management and Governance
    • Azure Monitor
    • Azure Policy
    • Azure Cost Management

Note: This is not an exhaustive list. Refer to the official Azure documentation for the most up-to-date and complete catalog.

Azure Marketplace

  • INFRA
    • Axians Cloud Ready Applications
    • Axians Network Observability Platform by Kentik
    • Axians Cloud Management Services
    • Axians Cloud Assessment
  • SECURITY
    • Axians Threat Protection Engagement
    • Axians Manage and Investigate Risk Workshop
    • Axians Discover Sensitive Data Workshop
    • Axians Securing Identities Workshop
  • OTHER
    • Axians Premier Support
    • Axians Booking Office
    • Axians Process Discovery Workshop
    • Axians Dashboard as a Service
  • MODERN WORK
    • Axians Transition to Cloud Workshop
    • Axians Microsoft Copilot Workshop
    • Axians Microsoft Copilot Adoption
    • Axians Modernize Communications Workshop
    • Axians Calling With Teams Phone and Azure
    • Axians Teams Calling
    • Axians Hybrid Meetings Workshop
    • Axians Team Apps and Solutions Workshop
    • Axians Microsoft Intune Suite Pilot
    • Axians Endpoint Management Workshop
    • Axians Enable Frontline Workshop
    • Axians Frontline Workers Pilot
    • Axians Viva Learning Workshop
    • Axians Viva Insights Workshop
    • Axians Viva Workshop

Detailed Sales Process

  1. Prospecting
    1. Identify target industries and companies
    2. Research potential clients using LinkedIn, company websites, and industry news
    3. Develop a list of key decision-makers
  2. Initial Contact
    1. Craft personalized outreach messages
    2. Use multi-channel approach (email, phone, LinkedIn)
    3. Aim to schedule an initial discovery call
  3. Discovery
    1. Conduct a thorough needs assessment
    2. Identify pain points and challenges
    3. Understand current IT infrastructure and future goals
  4. Solution Development
    1. Align Azure services with client needs
    2. Develop a tailored solution proposal
    3. Collaborate with technical teams for complex solutions
  1. Presentation
    1. Create a compelling presentation showcasing the Azure solution
    2. Highlight key benefits and ROI
    3. Address potential concerns proactively
  2. Handling Objections
    1. Listen actively to client concerns
    2. Provide clear, concise responses
    3. Offer additional resources or proof points as needed
  3. Negotiation and Closing
    1. Discuss pricing and licensing options
    2. Address any final concerns
    3. Secure commitment and next steps
  4. Implementation and Follow-up
    1. Coordinate with implementation teams
    2. Ensure smooth onboarding process
    3. Schedule regular check-ins for customer satisfaction